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# 2017 Academy Awards Were Crazy, and People Loved It
- URL: https://tvrev2beta2.ghost.io/2017-academy-awards-crazy-people-loved/
- Published: 2017-02-27T00:01:19.000Z
- Updated: 2026-09-03T23:48:50.000Z
- Author: Jason Damata
- Tags: emotional currency, Oscars, #sqs, #Import 2026-09-03 18:51, Data

From a sample of 1,545,619 Emotional Reactions (ERs) detected on Twitter by [Canvs](http://canvs.tv/?ref=tvrev2beta2.ghost.io), the emotion analytics company, the top emotions were love (34.7%), crazy (9.2%), congrats (8.2%), enjoy (7.3%), beautiful (4.2%), with dislike (3.6%) and hate (3.2%) rounding out the top.**These were the top emotionally charged moments:**

- **Jimmy Kimmel won:** reactions to the host ranged from love (34.7%), dislike (9.2%), funny (8.5%), enjoy (7.1%), and hate (5.0%). **“Matt Damon”** was a key driver of emotional reactions with 5% of all Kimmel reactions also mentioning Damon.
- **Viola Got Love and Congrats: t**he powerful acceptance speech from Viola Davis, was dominated by expressions of Love (47.9%), Congrats (21.8%) and beauty
- **Mahershala Ali** made history, by being the first Muslim to take home the award for best supporting actor. Response to his winning was full of Love (37%) and Congrats (30.1%).
- **The End was, of course, Crazy**: Canvs saw 41,234 emotional reactions that qualified as crazy in a ten-minute span at the rate of a few thousand per minute. All told nearly 50% of all emotional responses came in the last ten minutes of the broadcast and for the hour afterwards, proving a surprise ending may not have been so bad if the intention of show producers was to leave people talking, they got that.
- Compared to 2016: **Leonardo’s win last year** was a top moment and drove a high ratio of love (37.6%), enjoy (8.2%), congrats (8.0%), crazy (6.0%), beautiful (2.8%), and hate (2.3%) for the show.