> ## Content Index
> Fetch the complete content index at: https://tvrev2beta2.ghost.io/llms.txt
> Use this file to discover other available public pages before exploring further.

# Amazon Leads NFL Youth Movement
- URL: https://tvrev2beta2.ghost.io/amazon-nfl-thursday-night-youth-movement/
- Published: 2022-10-18T14:15:00.000Z
- Updated: 2022-10-18T14:15:00.000Z
- Author: John Cassillo
- Tags: NFL, Amazon Prime Video, Amazon, Thursday Night Football, Sports Rights, #sqs, #Import 2026-09-03 20:44, Data

One of the biggest hopes for the NFL and other leagues putting games on streaming services is capturing a younger viewership. Well, about a third of the way through Amazon’s *Thursday Night Football* schedule this year, it seems to be accomplishing that goal. [A reported 24% of *TNF* viewers](https://www.latimes.com/entertainment-arts/business/story/2022-10-13/prime-videos-thursday-night-football-is-a-fountain-of-youth-for-the-nfl?ref=tvrev2beta2.ghost.io#:~:text=The%20early%20numbers%20for%20%E2%80%9CThursday,NFL%20Network%20and%20Prime%20Video.) are in the 18-to-34 age range, vs. 14% of the NFL linear TV audience.

- Thursday Night Football viewership among 18-to-34 year-olds is up 67% year-over-year.
- Overall *Thursday Night Football* has risen 11% year-over-year despite the move to Amazon Prime Video — though it would seem unlikely that pace can continue with recent clunker matchups (the Colts beat the Broncos 12-9 in overtime in week five, while the Commanders knocked off the Bears 12-7 in week six).
- The next four weeks of *TNF* games feature at least one team that currently has a .500 or worse record, though those matchups also include popular franchises like the Packers, Eagles and Buccaneers.