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# Crossover & Other Viewership Insights for ABC’s “-ish” Shows
- URL: https://tvrev2beta2.ghost.io/crossover-other-viewership-insights-for-abcs-ish-shows/
- Published: 2020-01-23T20:52:58.000Z
- Updated: 2020-01-23T20:52:58.000Z
- Author: Eleanor Semeraro
- Tags: ABC, Black-ish, Inscape, #sqs, #Import 2026-09-03 20:26, Data

Spinoff shows are nothing new and we seem to have new ones launching for some series or another each TV season. A recent one is ABC’s *mixed-ish*, the second spinoff to its critically-acclaimed series *black-ish* (the other one, *grown-ish*, just started its third season this month). 

Using [Inscape](http://inscape.tv/?ref=tvrev2beta2.ghost.io), the TV data company with glass-level insights from a panel of more than 12 million smart TVs, we examined viewership trends around these three shows. 

First, a look at audience crossover among the sister series over the last year. A note about methodology: You have to do more than just flip past a station with your remote to count as a “crossover viewer” in Inscape’s system. For the data below, the minimum viewing threshold is 10 minutes.

![](https://lh4.googleusercontent.com/L5axxskqCYsZXvrqXQaGaFB7xGwRUe8W91yh6sNQ7gNu5dWBjyBSMpEhCL2IBTZ9aYu8_m2vxspZJiOMR2cwAIbhvVdc3wkQ7GrXYbjMaxw_orPvA2Rbj7jhQOyN6X3qIA4ZnK-y)

Viewership crossover, via Inscape

At the high end of crossover: an impressive 80% of *mixed-ish* viewers also watched *black-ish* (it probably helps that right now, the former airs right before the latter), and 51% of *grown-ish* fans have tuned into *black-ish*. At the low end, only 8% of *black-ish* viewers have watched *grown-ish*. 

Inscape also provided a look at viewer location for these series. While *black-ish* and *grown-ish* have noticeable tune-in hotspots throughout the Southeast, the *mixed-ish* audience is a little more spread out, although still more concentrated towards the Eastern half of the country (on the heatmaps below, the darker the color the more households were tuning in). 

![](https://lh3.googleusercontent.com/5Q3Z4ls-XyB-R_jhnMCASNXitseP8xqAxpg81zDGdsksf4_NxVPRnl0SaLwtBGcQzQ3Zzp_-dxGgSbKNi4tX--xSad7ZJzw2XK4YscFpB_zzHpA0eo1jVMEg4PcntUYHkw_tB4dY)

Household tune-in, via Inscape

Here’s a look at what this audience also watched on ABC — viewers have favored news and other sitcoms. 

![](https://lh3.googleusercontent.com/2LwqcAF_HGbu0cVfm3yBRzs1MzCsH7XxjAmSpQzkzPmkmeHK0uMyrr2zSSzp8mWSAZxUOh43gdoyYBPoJpMn3tNQPN2fzPN5oe7Tf_c8goCFJUlB0GthFcah150nXc-UgOvLEOp0)

Other ABC shows watched by these viewers, via Inscape

When it comes to non-ABC shows, the list is heavy on sitcoms and reality TV series:

![](https://lh4.googleusercontent.com/3A69xgB4uhbZTbievTzxY8CpTZvWhVk2byNf2yqaQiqQtWtMNA555saqPf_xN1EIEbdaTylbyrKGa1xjFHtS-X_mmK0TWrIovdj9JKYgRYMpBfw7O53kehDQKepLztSlLAtaB-Yi)

Non-ABC shows watched by these viewers, via Inscape