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# NFL Playoffs Dominate Weekend TV Watch-Time
- URL: https://tvrev2beta2.ghost.io/nfl-playoffs-dominate-weekend-tv-watch-time/
- Published: 2024-01-22T19:35:54.000Z
- Updated: 2024-01-22T19:35:54.000Z
- Author: Eleanor Semeraro
- Tags: Sports, Inscape, NFL, NFL playoffs, Postseason NFL Countdown, SportsCenter, #sqs, #Import 2026-09-03 21:06, Data

Although the NFL has started experimenting with having [some games only available on streaming](https://tvrev2beta2.ghost.io/peacock-playoff-exclusive-cost-pay-per-view-nfl-tv/), the sport continues to absolutely crush it for linear TV, especially with the playoffs in full swing. 

The divisional round of games this past weekend captured an astounding 33.62% of all minutes watched Jan. 20-21, an increase from the 2023 divisional round weekend games which had a 27.48% viewership share. 

Supporting playoff coverage and NFL-specific programming accounted for another 4.7%, bringing NFL’s total to a whopping 38.3% share across everything that was on TV this weekend. *Postseason NFL Countdown* was the third most-watched programming (1.62% viewership share). 

And while it’s not only focused on the NFL*, SportsCenter* had a big weekend as well, ranking fourth across all TV shows with 1.35% of watch-time, a notable increase from its 0.67% share the previous weekend. 

[](http://inscape.tv/?ref=tvrev2beta2.ghost.io)

The league’s dominance speaks to just how much of a draw the NFL Playoffs can be — especially with plenty of popular teams and big individual names still remaining in the field. While it’s tough to put a number on it, one would think the Kansas City Chiefs’ success and Taylor Swift’s attendance at games to support boyfriend Travis Kelce is also contributing somewhat to the strong tune-in relative to last year (when numbers were already pretty impressive as it is).