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# Viewership Deep Dive: ‘Carpool Karaoke: When Corden Met McCartney, Live from Liverpool’
- URL: https://tvrev2beta2.ghost.io/viewership-deep-dive-carpool-karaoke-corden-met-mccartney-live-liverpool/
- Published: 2018-08-22T15:55:16.000Z
- Updated: 2018-08-22T15:55:16.000Z
- Author: Eleanor Semeraro
- Tags: Inscape, #sqs, #Import 2026-09-03 19:02, Data

Beatles fans got a special treat on CBS Monday night — a stand-alone *Carpool Karaoke* episode featuring Paul McCartney. After filming in Liverpool with the music icon, *The Late, Late Show with James Corden* producers decided they had just too much great footage to let it go to waste, so they decided to put together a special prime-time episode in addition to the original, shorter “Carpool Karaoke” segment that aired as part of *The Late, Late Show*.We worked with [Inscape](http://inscape.tv/?ref=tvrev2beta2.ghost.io), the TV measurement company with glass-level data from a panel of more than 9 million smart TVs and devices, to examine viewership trends around the special.Tune-in was fairly steady across the broadcast, with dips that typically correspond to commercial breaks (when viewers are more likely to check out other shows).[](https://storage.ghost.io/c/18/4b/184bce7f-90ef-4333-95df-ad6ebcbdad98/content/images/shortened/2a1c7cf3c03bd46c048044c039f78ecb.webp?ref=tvrev2beta2.ghost.io)And speaking of other shows, for those households that *did* tune away during the airing, they were checking out news broadcasts and shows including *Salvation*, *Elementary* and *American Ninja Warrior*.[](https://storage.ghost.io/c/18/4b/184bce7f-90ef-4333-95df-ad6ebcbdad98/content/images/shortened/d0b8ad22db63d35f76fd5e621e856e2b.webp?ref=tvrev2beta2.ghost.io)When it came to viewership crossover, 31% of people watching the karaoke special had also watched *The Late, Late Show with James Corden* in the last three months, but among regular *Corden* viewers, only 8.3% tuned into the *Carpool Karaoke* special.[](https://storage.ghost.io/c/18/4b/184bce7f-90ef-4333-95df-ad6ebcbdad98/content/images/shortened/538f56830801f8b3b3a038c2e272c1bb.webp?ref=tvrev2beta2.ghost.io)This audience clearly enjoys other late-night shows; topping the list of other series watched are *Late Night With Seth Meyers*, *The Tonight Show Starring Jimmy Fallon*, *Jimmy Kimmel Live* and *Saturday Night Live*.[](https://storage.ghost.io/c/18/4b/184bce7f-90ef-4333-95df-ad6ebcbdad98/content/images/shortened/538f56830801f8b3b3a038c2e272c1bb.webp?ref=tvrev2beta2.ghost.io)And finally, a look at the location of households who watched this special, plus regular *Corden* episodes. In the heatmaps below, the darker the color in the graphic, the more households were tuning in.[](https://storage.ghost.io/c/18/4b/184bce7f-90ef-4333-95df-ad6ebcbdad98/content/images/images-squarespace-cdn-com/content/v1/60df3ea739725c04ca27d651/1628030698193-M40JA1V8YV9GWWDOWMC8/carpoolheatmaps.webp?ref=tvrev2beta2.ghost.io) For more data insights, [subscribe to our newsletter](http://eepurl.com/boOw9H?ref=tvrev2beta2.ghost.io).