> ## Content Index
> Fetch the complete content index at: https://tvrev2beta2.ghost.io/llms.txt
> Use this file to discover other available public pages before exploring further.

# Waging The CTV OS Wars: The Great Battle For The Living Room
- URL: https://tvrev2beta2.ghost.io/waging-the-ctv-os-wars-the-great-battle-for-the-living-roomnbsp/
- Published: 2025-05-06T19:38:39.000Z
- Updated: 2026-09-03T21:58:41.000Z
- Author: Alan Wolk
- Tags: Marconi, TV OS Wars, Marion Ranchet, The Media Odyssey, Podcast, Alan Wolk, #sqs, #Import 2026-09-03 21:39, Streaming Wars, video

Watch and learn as I sub in for map man [Evan Shapiro](https://eshap.substack.com/) this week and join [Streaming Made Easy](https://marionranchet.substack.com/)’s **Marion Ranchet** on the [Media Odyssey](https://themediaodyssey.transistor.fm/?ref=tvrev2beta2.ghost.io)—in matching shirts, no less—to discuss the Global OS Wars, a topic that really does not get a whole lot of play in the U.S.

We go back and forth on why they matter, who the key players are, how they impact Europe and the rest of the world, and what you need to know about them.

Definitely worth a watch or a listen. ([YouTube link ](https://youtu.be/u4qPOO9MRtY?si=8KLdYC0w2lrMvUIT&ref=tvrev2beta2.ghost.io)embedded below.)

If you don’t like YouTube, or you’re out driving or walking the dog, you can always listen to us on [Spotify](https://open.spotify.com/episode/04DG9rxOgykCbmVYt5mypw?si=TLERFy9uQqy8jC9WcXTKFg&ref=tvrev2beta2.ghost.io) or [Apple](https://podcasts.apple.com/us/podcast/waging-the-ctv-os-wars/id1784460871?i=1000705659120&ref=tvrev2beta2.ghost.io).