Thought Leaders Circle

Dec 10 Brandon Katz Apple TV+'s Library Is 4K% Smaller Than Netflix. That Hasn't Impacted Revenue. Yet. 2 min read Dec 10 Alan Wolk Cracking the Context Code: Gracenote’s Trent Wheeler On The Value Of A Standardized Taxonomy 5 min read Nov 26 Brandon Katz Why Broadcast, Not Cable Is The Peacock's Golden Feather 2 min read Nov 26 Alan Wolk Flashtalking By Mediaocean’s Grant Parker On The Innovid Merger And The Future Of Ad Tech 4 min read Nov 26 Alan Wolk Hot Takes: CTV’s Contextual Revolution 10 min read Nov 25 TVREV Case Study: Air France Reaches New Heights With A Travel Premium CTV Native Campaign 2 min read Nov 19 Alan Wolk Why Advertisers Like Retail Media 2 min read Nov 18 Brandon Katz Hooked On Netflix: Analyzing The Streaming Giant’s Low Churn Rates 3 min read Nov 12 Alan Wolk LG’s Serge Matta On Why CTV Is Retail Media’s Hot New Frontier 3 min read Nov 12 Alan Wolk Sean Buckley on Magnite’s Mission To Streamline Disney’s Ad Game Across Platforms And The World 5 min read Nov 5 Brandon Katz Streaming’s Next Big Bet: Global Content That Speaks to Zoomers 4 min read Nov 4 Alan Wolk CIMM City 2024. The State Of TV Advertising 1 min read