Thought Leaders Circle

Mar 13 Alan Wolk With EyeQ, Pluto TV And Paramount Look To Streamline Streaming 5 min read Mar 10 Alan Wolk Bad News For Movie Theaters, YouTube Pushes YouTube-Friendly Measurement Standards. 6 min read Mar 6 Alan Wolk How The IRIS_ID Enables Contextual Targeting On Streaming 5 min read Feb 28 Alan Wolk LG’s Tony Marlow On Why Advertisers Are Choosing CTV Over Linear 2 min read Feb 21 Alan Wolk Mediaocean's Grant Parker On The Use Cases For Dynamic Creative Versioning 1 min read Feb 15 Alan Wolk Hot Takes: Why Is Ad-Supported TV Hot Again? 8 min read Feb 13 Alan Wolk How Magnite Helps Its Clients Makes Sense Of The Streaming Ad Ecosystem 5 min read Feb 6 Alan Wolk Moving Forward From The Current TV Measurement Culture Clash 3 min read Feb 1 Grant Parker Dynamic Creative Versioning Technology Can Take Streaming To The Next Level 3 min read Jan 30 Alan Wolk How VIZIO Ads Uses Data To Help Clients Safely Achieve Reach and Frequency Goals 5 min read Jan 24 Alex Boras Programmatic: The Future of TV Buying 3 min read Jan 23 Alan Wolk 2023: Media’s Year Of Living Dangerously 5 min read