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The pipes, platforms and money flows of television advertising.
Latest in Ad Tech
Page 14 of 68
Jan 28
Jon Lafayette
Nexxen Teams With Fox, FuboTV, DirecTV, FanDuel On Ads Packages
2 min read
Jan 22
Jon Lafayette
After Crawling, Netflix Says Its Ad Business Is Ready To Walk
5 min read
Jan 17
Jon Lafayette
Inside Universal Ads, Comcast’s New CTV Buying Platform
6 min read
Jan 16
Jon Lafayette
AdOmni Looks To Add In-Home Video Streaming To Out-Of-Home Buying
1 min read
Jan 14
Alan Wolk
Cracking the Efficiency Curve: Little Shifts Mean A Lot
3 min read
Jan 9
Jon Lafayette
Disney Brings More Ad Magic To CES
6 min read
Jan 7
Jon Lafayette
Digital Giant Amazon Elbows Deeper Into TV’s Upfront, Signaling Market Remains Vital
3 min read
Dec 30
Asaf Greiner
From Risk Avoidance To Value Creation: A Paradigm Shift In CTV Ad Verification
3 min read
Dec 23
Alan Wolk
Mediaprobe's Pedro Almeida On Turning Emotional Engagement Into A Metric That Matters
7 min read
Dec 11
Eleanor Semeraro
How One Ad Agency Is Implementing AI to Drive CTV Conversions
2 min read
Dec 5
TVREV
The Contextual Revolution
1 min read
Nov 26
Michael Shields
An Amazon Vs. Temu Black Friday?
1 min read