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Data
Measurement, currencies and the numbers the industry argues about.
Latest in Data
Page 15 of 65
Feb 21
Eleanor Semeraro
FX, ‘The Bear’ Help Fuel Increase in Earned Media Value for Hulu
2 min read
Feb 21
Lorenzo Chiodo
OpenAP’s Brittany Slattery Discusses The Future Of Data Privacy In Advertising
1 min read
Feb 20
Eleanor Semeraro
Basketball, ‘SVU’ and Golf Lead for TV Watch-Time
1 min read
Feb 20
Brandon Katz
Reboots And Reruns: Streaming’s Search For Sitcom Success
2 min read
Feb 13
John Cassillo
Paramount Scores Ratings Win With Overtime Super Bowl, Swift
2 min read
Feb 8
Lorenzo Chiodo
Samsung Ads’ Justin Evans Walks Us Through Its New Measurement Panel: “TV and You”
1 min read
Feb 6
Eleanor Semeraro
Basketball, Grammys Lead for TV Watch-Time
1 min read
Feb 6
Brandon Katz
Amazon Prime's Pivot: From Art House Hits to Mainstream Magnets
2 min read
Feb 1
Lorenzo Chiodo
How Truthset is Bringing Transparency and Accountability to Ad-Tech
2 min read
Jan 31
Brandon Katz
Price Hikes, Bundles and Syndication: Streaming Reacts To Its New Reality
3 min read
Jan 30
Eleanor Semeraro
Basketball Up, But NFL Still Leads for TV Watch-Time
1 min read
Jan 23
John Cassillo
Netflix Pins Down YouTube’s No. 1 Sports Franchise, the WWE
1 min read