IRIS.TV

Nov 11 Alan Wolk Hot Takes: Holiday Advertising Trends 3 min read Oct 28 Alan Wolk Hot Takes: The Hottest Trends In Measurement 3 min read Oct 21 Alan Wolk Hot Takes: The Return Of Advertising Week 3 min read Sep 16 Field Garthwaite As YouTube Advertisers Experience Diminishing Returns, Video-Level Data Helps To Regain Ground on Other Platforms 4 min read Jul 9 Alan Wolk Context Matters: IRIS.TV Looks To Put The Right Videos In Front Of The Right Viewers 4 min read Jun 28 TVREV Royal Wedding: Maximizing Audience Engagement from a Live-Streamed, Tentpole Event 4 min read Mar 6 David Bloom This Time It’s Personal: Where Publishers Should Take the Online Viewing Experience 4 min read Nov 7 Mike Gasbara IRIS.TV Ensures Success For New Bud Light Branded Content Campaign 2 min read Nov 1 John Cassillo AI, Personalization Poised to Power TV Advertising's Future 2 min read Sep 25 John Cassillo Of Course Video Advertising Should be Personalized, Targeted 4 min read Aug 22 Field Garthwaite How Can Publishers REALLY Keep Brands Safe? 4 min read Jul 11 John Cassillo IRIS.TV Pushing Global Video Personalization 2 min read