Television

Mar 9 John Cassillo WandaVision and the Renewed Case for Weekly, Serialized TV 5 min read Nov 6 Jon Giegengack On TV, the Pandemic's Biggest Impact Was Accelerating Behaviors That Were Already Happening 2 min read Sep 2 John Cassillo Why CTV Targeting Strategies Need Mobile Data: Q&A with Sabio 2 min read Aug 26 John Cassillo How is the TV Industry Transacting on iSpot as a Currency? 1 min read Jun 26 Alan Wolk Boycotting Facebook? Time To Take Another Look At TV 4 min read May 14 John Cassillo iSpot's Stu Schwartzapfel Explains Outcome-Based Buys 2 min read May 1 Jon Giegengack In a Quarantine-Driven Recession, Will TV be a Luxury or a Necessity? 2 min read Feb 20 John Cassillo Sports Leagues Trying to Cash in on (Maybe) Last Big TV Rights Rush 3 min read Feb 12 John Cassillo Netflix Has 45% Fewer Movies (and 400% More TV Shows) Than it Did in 2010 5 min read Feb 6 Jon Giegengack Account Sharing is Rampant. But How Big of a Problem is it for Providers? 1 min read Jan 24 John Cassillo College Football Independence and How Conference-Less Teams Can Stay on TV 5 min read