video personalization

Jun 28 TVREV Royal Wedding: Maximizing Audience Engagement from a Live-Streamed, Tentpole Event 4 min read Feb 14 John Cassillo Brand Safety Concerns Prompting Brand 'Migration to Premium' 3 min read Feb 6 John Cassillo Stop Throwing Away Valuable Content With Unpaid Facebook Posts 2 min read Jan 30 John Cassillo Content Recommendations Trending Toward Editorial Oversight 2 min read Jan 10 John Cassillo Data's Making Branded Content More Valuable to Publishers (and Brands) 3 min read Nov 28 John Cassillo Personalized, Premium Video Ads Get Better Results 3 min read Nov 15 John Cassillo The Brands Are Alright (with Surrendering Their Digital Ad Business?) 3 min read Nov 8 John Cassillo Brands, Publishers Stare Out Into the Abyss of Facebook's Algorithm 3 min read Jul 11 John Cassillo IRIS.TV Pushing Global Video Personalization 2 min read