Snap Inc. has had a busy twelve months, from introducing Spectacles to making moves to Wall Street. Ahead of Snap's IPO, Delmondo—a video analytics software platform and creative studio helping publishers, creators and brands produce, measure and monetize the best social video—presents a comprehensive year in review for Snapchat.
TVREV
Welcome To The Dark Ages of Media: The Collapse of the Monoculture and the Rise of Feudal Media You’ve been reading about Feudal
John Cassillo
This week, Tatari’s Dana Delle wrote a great piece here on TVREV asking why ad buyer behaviors on YouTube fail to mimic the
John Cassillo
Despite possessing significantly more resources than the creators they’re competing against, media companies are not reaching more viewers on YouTube relative to top