Author

John Cassillo

John Cassillo is an analyst at TVREV and The Measure, where he oversees editorial, newsletters and data reporting on TV advertising, social video and convergent TV. He writes the weekly Tube Trends column on YouTube.

Stories

529 stories · Page 21 of 45

Dec 2 John Cassillo Comcast Should Be All-In Or All-Out On Hulu 3 min read Dec 1 John Cassillo Hallmark Channel Leads ‘Turkey Five’ Retail TV Ad Surge 1 min read Nov 9 John Cassillo What English Premier League TV Rights Will Say About State of U.S. Market 3 min read Nov 8 John Cassillo Why State Farm Probably Sticks With Aaron Rodgers On TV 2 min read Nov 3 John Cassillo VIZIO’s Inscape: 27.4% of TVs Watched Baseball in October 1 min read Oct 29 John Cassillo Hulu’s Future Could Get Much Brighter If Comcast Stays Involved 3 min read Oct 27 John Cassillo Will American Athletic Conference’s Expansion Gamble Work For TV? 4 min read Oct 20 John Cassillo What Would Happen To ESPN Without Disney? 4 min read Oct 7 John Cassillo Apple’s Playing A Different Game Than Everyone Else On TV 4 min read Sep 21 John Cassillo With Linear TV Out-Innovated by Streaming, Can it Go Back to What it's Good At? (Entertaining People) 3 min read Sep 13 John Cassillo What Does the Big 12 Conference Gain on TV from Adding Four New Members? 4 min read Sep 2 John Cassillo Is Netflix’s Risk Aversion Too Risky in the Long-Term? 5 min read

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