Author

John Cassillo

John Cassillo is an analyst at TVREV and The Measure, where he oversees editorial, newsletters and data reporting on TV advertising, social video and convergent TV. He writes the weekly Tube Trends column on YouTube.

Stories

529 stories · Page 32 of 45

Mar 11 John Cassillo Inscape Explains Project OAR 1 min read Mar 11 John Cassillo Netflix Still Holding Its Own vs. Disney+ with Extensive TV Show Catalogue 3 min read Mar 11 John Cassillo State of Ad Tech Study: 92% See Need for Industry-Wide Standardization 2 min read Mar 10 John Cassillo LTN Global Discusses How Addressable TV Avoids Privacy Issues 1 min read Mar 4 John Cassillo Streaming Services Keep Expanding; is the NFL Looking at a Digital Future? 2 min read Feb 20 John Cassillo Sports Leagues Trying to Cash in on (Maybe) Last Big TV Rights Rush 3 min read Feb 13 John Cassillo Major League Baseball Considering New Made-for-TV Postseason Aspects 4 min read Feb 12 John Cassillo Netflix Has 45% Fewer Movies (and 400% More TV Shows) Than it Did in 2010 5 min read Feb 10 John Cassillo Oscars Audience and Ad Trends: Top TV Takeaways from the 92nd Academy Awards 3 min read Feb 5 John Cassillo Does Disney+ Ever Need to Evolve Beyond Existing Intellectual Property? 4 min read Jan 31 John Cassillo Which Advertisers are Looking 'Super' on TV Before Sunday's Game? 6 min read Jan 24 John Cassillo College Football Independence and How Conference-Less Teams Can Stay on TV 5 min read

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