Author

John Cassillo

John Cassillo is an analyst at TVREV and The Measure, where he oversees editorial, newsletters and data reporting on TV advertising, social video and convergent TV. He writes the weekly Tube Trends column on YouTube.

Stories

529 stories · Page 43 of 45

Jul 26 John Cassillo Kool-Aid, a Summer Staple, Finds More Ad Success During Warmer Months 2 min read Jul 25 John Cassillo Phelps vs. Shark Provides Latest Win for Boeing Veterans Ad Spot 2 min read Jul 24 John Cassillo Shark Week Streams to Victory in Phelps vs. Shark 2 min read Jul 21 John Cassillo LinkedIn, ABC News Making Video Spicier This Week 2 min read Jul 19 John Cassillo Padsquad’s Vvital Launch Capitalizes on Vertical Video for Mobile Web 1 min read Jul 11 John Cassillo IRIS.TV Pushing Global Video Personalization 2 min read Jul 10 John Cassillo Now LIVE: Marijuana, Bears, the Living Earth 3 min read Jun 27 John Cassillo Facebook spending millions programming itself into live TV 3 min read Jun 20 John Cassillo Adidas Goes Live at Sunrise for International Yoga Day 1 min read Jun 8 John Cassillo MVPDs Hold On Tight While TV Re-targeters Hope to Avoid Pitfalls of AdTech 4 min read Jun 5 John Cassillo Twitter REALLY Wants You to Watch Sponsored Live Videos 2 min read Jun 5 John Cassillo PromaxBDA 2017 Conference Comes to Los Angeles This Week 2 min read

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