Apr 22 Jon Lafayette Viant’s Lockr Adopts Multiple Identity Systems To Boost Addressability Of Internet Advertising 2 min read Apr 21 Jason Damata Hot List: TV’s Season to Rise Again 3 min read Apr 21 Craig Chinn Beyond Platforms: Unlocking Value At The Intersection Of Linear And Connected TV 3 min read Apr 18 John Cassillo March Mayhem Creates Impressive Month For TV News Views 2 min read Apr 18 Jon Lafayette Amid Economic Turmoil, Netflix Expects Ad Revenue Growth 5 min read Apr 18 Alan Wolk TV Should Be Cheering On Big Tech’s Breakup, Advertising Is Getting Emotional On Us 6 min read Apr 17 Jon Lafayette Digital Advertising Grew 14.9% to $258.6 Billion In 2024: IAB/PwC Report 4 min read Apr 17 Tim Hanlon Is This The Beginning Of The End Of Broadcast TV Syndication? 3 min read Apr 16 Gijsbert Pols, PhD Why Mobile App Marketers Are Struggling To Measure CTV Ad Performance 5 min read Apr 15 Dave Helmreich The Next 100 Years of Television: From Living Room Centerpiece to Digital Cornerstone 4 min read Apr 15 TVREV TripleLift: 100 Years Of Television 1 min read Apr 15 Jon Lafayette OpenAP Tackles Cross-Platform Targeting With Open Identity 4 min read