Ad Tech

Mar 23 Paul Kontonis TikTok CEO’s Opaque Platitudes Before Congress Mean It’s Time For Brands To Step Back From Platform 3 min read Mar 20 Alan Wolk Magnite’s Paige Bilins On The Lack Of Transparency In Streaming 1 min read Mar 20 Eleanor Semeraro Advertisers Report Seeing Real Results With VIZIO Home Screen Sponsorships 2 min read Mar 16 David Bloom When Does The Bubble Burst On Skyrocketing Sports Rights? 4 min read Mar 14 John Cassillo TV Data Shows How Women’s Basketball Still Gets Deprioritized 3 min read Mar 13 Alan Wolk With EyeQ, Pluto TV And Paramount Look To Streamline Streaming 5 min read Mar 10 Alan Wolk Bad News For Movie Theaters, YouTube Pushes YouTube-Friendly Measurement Standards. 6 min read Mar 9 Alan Wolk Surprise: 95% of Consumers Know How To Scan A QR Code 2 min read Mar 8 John Cassillo Which Beer Brands Won With Music In 2022? 1 min read Mar 6 Alan Wolk How The IRIS_ID Enables Contextual Targeting On Streaming 5 min read Mar 3 Alan Wolk VIZIO’s Platform Performs, Search and Discovery Remain An Issue 7 min read Mar 1 John Cassillo Applebee's Starts Year Rolling With The Stones 1 min read