Ad Tech

Jul 7 TVREV Addressable Broadcast TV Is Finally Here. Now Comes The Hard Part. 29 min read Jul 7 Alan Wolk Ventura TV OS’s Rob Caruso On Reimagining the Connected TV OS For A Better Viewer Experience 4 min read Jul 7 Annie Krukowska When Brands Stop Interrupting And Start Commissioning 3 min read Jun 29 Jason Damata (So F$ing Hot!) List: More Than Cannes 3 min read Jun 15 Jason Damata Hot List: TV OS Wars Gone Roku-ku 5 min read Jun 8 Jason Damata Hot List: It’s More Than 60 Minutes 4 min read Jun 2 Emanuele Landi We Sell Exposure And Call It Attention 9 min read Jun 1 Jason Damata Hot List: Lots To Cover 4 min read May 26 Sofie Sue Rutgeerts The Efficiency–Effectiveness Gap: Harvesting Till There Is Nothing More To Replant 3 min read May 25 Jason Damata Hot List: Lots Of Links For Holiday Weekend Reading 5 min read May 22 John Cassillo Teaming Up For Programmatic, Moment-Based Streaming Ads 2 min read May 18 Jason Damata Hot List: The Data Upfronts 5 min read