Ad Tech

Jul 8 John Cassillo MadHive Explains How Local TV is Being Measured [VIDEO] 1 min read Jul 7 Alan Wolk Get Our New Special Report, 'Local OTT: What You Need to Know' Today 2 min read Jun 26 Alan Wolk Boycotting Facebook? Time To Take Another Look At TV 4 min read Jun 24 Eleanor Semeraro 2020 NewFronts: Quick Highlights from Days 1 & 2 5 min read Jun 23 Alan Wolk Day One of the NewFronts And Data Is King 4 min read Jun 19 Alan Wolk Week In Review: HBO Digs Itself In Deeper, Project OAR Goes Live 5 min read Jun 16 John Cassillo Unified Ad Platform Plans Could Signal Disney's Strongest Push Yet Into Video Ad Wars 2 min read Jun 16 John Cassillo VIZIO Discusses Licensing Content and Direct-to-Device Advertising 2 min read Jun 15 John Cassillo Despite Current Stalemate, MLB's Postseason Still Proving to be Plenty Profitable 2 min read Jun 11 John Cassillo Inscape Discusses the Best Approach to Privacy 1 min read Jun 10 John Cassillo MadHive Explains How Cryptography is Eliminating Fraud on OTT [VIDEO] 1 min read Jun 4 John Cassillo What are the Major Takeaways from TV[R]EV’s Addressable Advertising Report? 1 min read