Channel
Data
Measurement, currencies and the numbers the industry argues about.
Latest in Data
Page 44 of 65
Nov 11
Eleanor Semeraro
Viewership Highlights and More from the 2019 E! People’s Choice Awards
3 min read
Nov 6
Eleanor Semeraro
Viewership Trends and Ad Highlights for ABC’s ‘The Little Mermaid Live!’
2 min read
Nov 3
David Bloom
Publishers, Creators Missing Out On $13.4B In Ad Revenues Because Crummy Metrics
3 min read
Nov 1
Charlene Weisler
Comscore’s Alexander Feldman Reveals How ACR is Key in Cross Platform Measurement
4 min read
Oct 22
Frank Sinton
The Future of OTT: Fraud Detection, Addressable Advertising And Real-Time Audience Enrichment
3 min read
Oct 21
Mike Gasbara
The Rise Of Influencers: From YouTube ‘Celebrities’ To Mainstream Media
2 min read
Oct 11
Mike Gasbara
OTT And The 2020 Elections
1 min read
Oct 7
Jason Damata
Where Trump is Advertising Right Now and More Impeachment Stats
4 min read
Oct 6
David Bloom
Nine Ways Niche VOD Services Can Attract Subscribers Amid The Streaming Wars
6 min read
Sep 26
Eleanor Semeraro
How Direct-to-Consumer Brands Are Branching Out Beyond TV
2 min read
Sep 18
John Cassillo
Digging Deeper into Nike's 'Crazy' Advertising
4 min read
Sep 17
Annie Edwards
Why Everyone In TV Still Sweats Seinfriends
3 min read