Data

Dec 22 Brandon Katz Why Did ‘Avatar: Fire And Ash’ Open So Much Smaller Than ‘The Way Of Water?’ 2 min read Dec 17 John Cassillo Tube Trends: What The Oscars Moving To YouTube Means 3 min read Dec 16 Brandon Katz Most Efficient, Most Volatile, Most Fragile: A Genre-By-Genre Look At Conversion 3 min read Dec 15 Jason Damata Hot List: Abnormal Is The New Normal 3 min read Dec 10 John Cassillo Tube Trends: How Netflix Would Upgrade YouTube Footprint With Warner Bros. 3 min read Dec 5 Brandon Katz TikTok Isn’t Stealing Users, It’s Promoting Cross-Platform Behavior 3 min read Dec 4 John Cassillo Tube Trends: Despite Competition, Retail Still Gets Best YouTube Reach In Q4 3 min read Nov 19 John Cassillo Tube Trends: How Kohl’s Is Using YouTube For Head Start On Holidays 2 min read Nov 17 Jason Damata Hot List: For Every Answer, More Questions 4 min read Nov 12 John Cassillo Tube Trends: The Math For Brands Behind YouTube Shorts, ‘Longs’ 3 min read Nov 10 Jason Damata Hot List: YouTubeTV’s Fumble And Paramount’s Comeback 4 min read Nov 3 Jason Damata Hot List: AI Creators, Amazon’s Attack on TTD, YouTube wins Late Night 3 min read