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Data
Measurement, currencies and the numbers the industry argues about.
Latest in Data
Page 8 of 65
Feb 3
Sofie Sue Rutgeerts
Audits, Independent Measurement And Trust
3 min read
Jan 30
Eleanor Semeraro
Could AI Undermine YouTube’s Mission To Grab More TV Ad Dollars?
2 min read
Jan 29
John Cassillo
Tube Trends: Has Super Bowl Finally Become ‘Creator Bowl?’
3 min read
Jan 29
Brandon Katz
Highly Anticipated, Less Exciting: The Curse Of The Hyped Up Sequel
2 min read
Jan 26
Jason Damata
Hot List: The Cost And Spoils Of Fragmentation
3 min read
Jan 23
Jason Damata
VIDEO: Chartbeat CEO John Saroff On Building A 360-Degree View Of Content
2 min read
Jan 22
John Cassillo
Tube Trends: How A&E Uses YouTube To Appeal To Cordcutters
2 min read
Jan 21
Jason Damata
Hot List: 14 Originals In 19 Days
4 min read
Jan 14
John Cassillo
Tube Trends: Disney's Short-Form Focus Puts Spotlight On Owned Video
3 min read
Jan 14
Brandon Katz
Urgent vs Valuable: What Audience Need In Theaters Or Want At-Home
2 min read
Jan 6
John Cassillo
Tube Trends: Over 75% Of YouTube Views Came From Shorts In 2025
3 min read
Dec 24
Jason Damata
Holiday Hot List: Netflix Wins A Bad Fight, VIZIO Shows Holiday Spirit
2 min read